Who is TradePending?
TradePending has revolutionized the way automotive dealers and consumers connect by offering cutting-edge products designed to bridge the gap between the information that dealers have and the information consumers want. TradePending launched its first product, Trade, in 2014. The innovative software quickly gained traction within the industry, proving to be a game-changer for dealers looking to streamline their operations and improve efficiency.
Over the next decade, TradePending continued to push boundaries by introducing new tools and features. These advancements not only enhanced the original Trade platform but also provided dealerships with more comprehensive solutions to meet their evolving needs in an ever-changing market landscape.
Challenge
Following a round of strategic Private Equity funding, TradePending needed to expand its salesforce quickly and strategically across all four U.S. time zones. The challenge was twofold:
- Speed & Scale: TradePending needed to grow both inside and outside sales teams rapidly to match their growth trajectory.
- Precision: Each hire needed prior experience selling SaaS solutions into automotive dealerships—ideally from direct competitors—so that new team members could ramp up quickly and generate revenue without long lead times.
Spending hours reviewing resumes, screening candidates, and managing interviews was not sustainable. TradePending needed a partner who could balance high-volume recruiting with accuracy and focus.
Results
Whitley Recruiting stepped in to streamline the hiring process, ensuring TradePending leadership could focus only on interviewing qualified candidates with relevant, industry-specific backgrounds.
Over a 16-month partnership, Whitley Recruiting delivered measurable results:
- 21 hires made across 4 time zones
- 8 Outside Sales Regional Sales Managers (RSMs)
- 3 Sales Development Representatives (SDRs) on the East Coast
- 10 Inside Sales Account Executives (AEs) across EST and PST time zones
- 8 Outside Sales Regional Sales Managers (RSMs)
- 57 candidates interviewed
- 21 offers extended and accepted
37% of interviewed candidates hired — a strong conversion rate that highlights the accuracy of candidate vetting.
In sixteen months, Whitley Recruiting provided:
By targeting candidates with proven SaaS experience in the automotive industry, Whitley Recruiting ensured that new hires could generate revenue faster and strengthen TradePending’s sales presence nationwide.
Impact
The results at TradePending highlight Whitley Recruiting’s unique blend of high-volume recruiting at scale with pinpoint accuracy. This partnership showcases how the right recruiting strategy can fuel rapid growth without sacrificing quality.
Whitley Recruiting’s broader track record underscores this consistency:
- Since 2024, 91% of clients have made 2+ placements
- Since 2020, Whitley Recruiting Partners (WRP) has worked with 100+ clients
- 57% have made 3+ hires
- 34% have made 5+ hires
- 11% have made 10+ hires
- 57% have made 3+ hires
With this approach, Whitley Recruiting continues to help high-growth companies like TradePending scale efficiently with the best talent available in the market.
Why Whitley Recruiting:
We’re Fast: Whitley Recruiting was able to quickly source and schedule qualified candidates that were prescreened and vetted.
We’re Focused: Whitley Recruiting was very selective and presented only industry-specific experts who would enable TradePending to grow exponentially.
We’re Flexible: The Whitley Recruiting team ensured that although they have a large resource of candidates, they remained flexible in sourcing exactly the right candidates for TradePending.
